{"id":1992,"date":"2026-07-13T04:37:46","date_gmt":"2026-07-13T04:37:46","guid":{"rendered":"https:\/\/jsm.co.id\/?p=1992"},"modified":"2026-07-13T04:37:50","modified_gmt":"2026-07-13T04:37:50","slug":"mengapa-promosi-sepi-respons","status":"publish","type":"post","link":"https:\/\/jsm.co.id\/en\/2026\/07\/13\/mengapa-promosi-sepi-respons\/","title":{"rendered":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran"},"content":{"rendered":"<div class=\"wp-block-stackable-text stk-block-text stk-block stk-b17fb3b\" data-block-id=\"b17fb3b\"><p class=\"stk-block-text__text has-text-align-justify\">Di era digital, perusahaan semakin membutuhkan strategi pemasaran yang mampu menjangkau pelanggan secara tepat sasaran. Salah satu pendekatan yang banyak digunakan adalah Location Based Advertising (LBA), yaitu strategi pemasaran berbasis lokasi yang membantu promosi menjadi lebih relevan dan efektif. Banyak perusahaan telah menginvestasikan waktu, tenaga, dan anggaran pemasaran yang besar, tetapi hasil yang diperoleh belum tentu sesuai harapan. Respons pelanggan tetap rendah, tingkat konversi tidak meningkat, bahkan kampanye yang sudah dirancang dengan baik sering kali tidak memberikan dampak yang signifikan. Kondisi tersebut membuat banyak bisnis beranggapan bahwa produknya kurang menarik atau strategi promosinya belum cukup kuat. Padahal, penyebabnya belum tentu terletak pada produk maupun materi promosi. Dalam banyak kasus, masalah utamanya justru berada pada <strong>ketepatan target audiens<\/strong>. Dengan kata lain, promosi yang baik belum tentu efektif apabila disampaikan kepada orang yang kurang relevan.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-1c219d8\" data-block-id=\"1c219d8\"><style>.stk-1c219d8 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Mengapa Banyak Promosi Tidak Memberikan Hasil?<\/strong><\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-eeb763b\" data-block-id=\"eeb763b\"><style>.stk-eeb763b {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\">Salah satu kesalahan yang masih sering dilakukan perusahaan adalah berusaha menjangkau sebanyak mungkin orang. Strategi ini memang mampu meningkatkan jumlah orang yang melihat promosi, tetapi belum tentu menghasilkan pelanggan baru. Di sisi lain, konsumen saat ini menerima puluhan bahkan ratusan pesan promosi setiap harinya melalui media sosial, email, aplikasi pesan instan, hingga iklan digital. Akibatnya, mereka menjadi jauh lebih selektif dalam memperhatikan informasi yang diterima.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-8719a8c\" data-block-id=\"8719a8c\"><p class=\"stk-block-text__text has-text-align-justify\">Oleh karena itu, promosi yang tidak relevan dengan kebutuhan maupun kondisi pelanggan cenderung akan diabaikan. Sebaliknya, promosi yang tepat sasaran memiliki peluang lebih besar untuk menarik perhatian, membangun ketertarikan, hingga mendorong keputusan pembelian.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-233c672\" data-block-id=\"233c672\"><style>.stk-233c672 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Target Audiens Lebih Penting daripada Jumlah Audiens<\/strong><\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-1f6bac3\" data-block-id=\"1f6bac3\"><style>.stk-1f6bac3 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\">Dalam dunia pemasaran modern, kualitas target jauh lebih penting dibandingkan kuantitas target. Bayangkan sebuah restoran yang mengirimkan promosi makan siang kepada pelanggan yang berada dalam radius dua kilometer dari lokasi restorannya. Promosi tersebut tentu akan terasa lebih relevan dibandingkan mengirimkan penawaran yang sama kepada orang-orang yang berada di kota lain.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-87e56cb\" data-block-id=\"87e56cb\"><p class=\"stk-block-text__text has-text-align-justify\">Contoh lain, sebuah pusat perbelanjaan dapat menginformasikan program diskon kepada pengunjung yang sedang berada di area sekitarnya. Pendekatan seperti ini memungkinkan pelanggan menerima informasi yang memang sesuai dengan kebutuhan dan lokasi mereka saat itu. Selain meningkatkan peluang promosi dibaca, pendekatan yang lebih relevan juga membantu perusahaan mengoptimalkan anggaran pemasaran karena pesan disampaikan kepada calon pelanggan yang memiliki potensi lebih tinggi untuk melakukan transaksi.<\/p><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Apa Itu Location Based Advertising (LBA)?<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-bcb4954\" data-block-id=\"bcb4954\"><style>.stk-bcb4954 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\">Salah satu strategi yang kini semakin banyak digunakan adalah <strong>Location Based Advertising (LBA)<\/strong>. LBA merupakan metode pemasaran yang memungkinkan perusahaan menyampaikan promosi berdasarkan lokasi target audiens. Dengan memanfaatkan data lokasi, perusahaan dapat menentukan area tertentu sebagai sasaran kampanye sehingga pesan yang dikirim menjadi lebih relevan.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-980045b\" data-block-id=\"980045b\"><style>.stk-980045b {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\">Pendekatan ini membantu bisnis menyampaikan promosi kepada calon pelanggan yang benar-benar berada di wilayah yang diinginkan, baik di sekitar toko, pusat perbelanjaan, area perkantoran, lokasi event, maupun kawasan tertentu sesuai kebutuhan bisnis. Karena lebih terarah, peluang promosi untuk mendapatkan perhatian pelanggan pun menjadi lebih tinggi.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-d434219\" data-block-id=\"d434219\"><style>.stk-d434219 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\"><strong>Location Based Advertising<\/strong> tidak hanya diperuntukkan bagi perusahaan retail. Berbagai sektor industri juga dapat memanfaatkan strategi ini untuk meningkatkan efektivitas pemasaran. Beberapa di antaranya adalah:<\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Retail dan pusat perbelanjaan<\/li>\n\n\n\n<li>Restoran dan kafe<\/li>\n\n\n\n<li>Perbankan<\/li>\n\n\n\n<li>Properti<\/li>\n\n\n\n<li>Rumah sakit dan layanan kesehatan<\/li>\n\n\n\n<li>Otomotif<\/li>\n\n\n\n<li>Pendidikan<\/li>\n\n\n\n<li>Penyelenggara event<\/li>\n\n\n\n<li>Pariwisata<\/li>\n\n\n\n<li>Hospitality<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-1016b57\" data-block-id=\"1016b57\"><p class=\"stk-block-text__text has-text-align-justify\">Masing-masing industri dapat menentukan target lokasi sesuai karakteristik pelanggan yang ingin dijangkau.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-3680392\" data-block-id=\"3680392\"><style>.stk-3680392 {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Mengapa Strategi Ini Semakin Relevan?<\/strong><\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-f033cd7\" data-block-id=\"f033cd7\"><p class=\"stk-block-text__text has-text-align-justify\">Perilaku konsumen terus berubah. Saat ini pelanggan menginginkan informasi yang cepat, relevan, dan sesuai dengan situasi mereka. Karena itu, perusahaan tidak cukup hanya memiliki produk yang baik. Mereka juga perlu memahami kapan, di mana, dan kepada siapa sebuah promosi harus disampaikan. Pendekatan berbasis data memungkinkan perusahaan mengambil keputusan pemasaran yang lebih akurat. Hasilnya bukan hanya meningkatkan peluang konversi, tetapi juga membantu menciptakan pengalaman pelanggan yang lebih baik.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-8d6c3cb\" data-block-id=\"8d6c3cb\"><style>.stk-8d6c3cb {margin-bottom:0px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Saatnya Membangun Strategi Promosi yang Lebih Efektif<\/strong><\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-e736865\" data-block-id=\"e736865\"><p class=\"stk-block-text__text has-text-align-justify\">Keberhasilan promosi tidak hanya ditentukan oleh besarnya anggaran pemasaran atau menariknya sebuah penawaran. Yang lebih penting adalah memastikan bahwa pesan tersebut diterima oleh audiens yang tepat, pada waktu yang tepat, dan di lokasi yang tepat. Melalui berbagai solusi <strong>customer experience<\/strong> dan komunikasi bisnis, <strong><a href=\"https:\/\/jsm.co.id\/en\/services\/\">PT Jaring Synergi Mandiri (JSM)<\/a><\/strong> mendukung perusahaan dalam memanfaatkan teknologi untuk membangun interaksi yang lebih relevan, terukur, dan berdampak. Dengan pendekatan berbasis data, perusahaan dapat menjalankan strategi pemasaran yang lebih efektif sekaligus menciptakan hubungan yang lebih baik dengan pelanggan.<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Di era digital, perusahaan semakin membutuhkan strategi pemasaran yang mampu menjangkau pelanggan secara tepat sasaran. Salah satu pendekatan yang banyak digunakan adalah Location Based Advertising (LBA), yaitu strategi pemasaran berbasis lokasi yang membantu promosi menjadi lebih relevan dan efektif. Banyak perusahaan telah menginvestasikan waktu, tenaga, dan anggaran pemasaran yang besar, tetapi hasil yang diperoleh belum [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1993,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artikel"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri<\/title>\n<meta name=\"description\" content=\"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jsm.co.id\/en\/2026\/07\/13\/mengapa-promosi-sepi-respons\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri\" \/>\n<meta property=\"og:description\" content=\"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jsm.co.id\/en\/2026\/07\/13\/mengapa-promosi-sepi-respons\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Process Outsourcing | Jaring Synergi Mandiri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/jaringsynergi.mandiri\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-13T04:37:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-13T04:37:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"952\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bisnis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jsm_service\" \/>\n<meta name=\"twitter:site\" content=\"@jsm_service\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bisnis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/\"},\"author\":{\"name\":\"Bisnis\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#\\\/schema\\\/person\\\/3f3cc4a9f09eb6cda07db1c6e775508d\"},\"headline\":\"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran\",\"datePublished\":\"2026-07-13T04:37:46+00:00\",\"dateModified\":\"2026-07-13T04:37:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/\"},\"wordCount\":681,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Copy-of-Feeds-2026-e1783914019328.jpg\",\"articleSection\":[\"Artikel\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/\",\"url\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/\",\"name\":\"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Copy-of-Feeds-2026-e1783914019328.jpg\",\"datePublished\":\"2026-07-13T04:37:46+00:00\",\"dateModified\":\"2026-07-13T04:37:50+00:00\",\"description\":\"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#primaryimage\",\"url\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Copy-of-Feeds-2026-e1783914019328.jpg\",\"contentUrl\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Copy-of-Feeds-2026-e1783914019328.jpg\",\"width\":1080,\"height\":952},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/2026\\\/07\\\/13\\\/mengapa-promosi-sepi-respons\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jsm.co.id\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#website\",\"url\":\"https:\\\/\\\/jsm.co.id\\\/\",\"name\":\"Business Process Outsourcing | Jaring Synergi Mandiri\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jsm.co.id\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#organization\",\"name\":\"Business Process Outsourcing | Jaring Synergi Mandiri\",\"url\":\"https:\\\/\\\/jsm.co.id\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/jsm.webp\",\"contentUrl\":\"https:\\\/\\\/jsm.co.id\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/jsm.webp\",\"width\":1024,\"height\":112,\"caption\":\"Business Process Outsourcing | Jaring Synergi Mandiri\"},\"image\":{\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/jaringsynergi.mandiri\",\"https:\\\/\\\/x.com\\\/jsm_service\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/jsm.co.id\\\/#\\\/schema\\\/person\\\/3f3cc4a9f09eb6cda07db1c6e775508d\",\"name\":\"Bisnis\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g\",\"caption\":\"Bisnis\"},\"url\":\"https:\\\/\\\/jsm.co.id\\\/en\\\/author\\\/bpm\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri","description":"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jsm.co.id\/en\/2026\/07\/13\/mengapa-promosi-sepi-respons\/","og_locale":"en_US","og_type":"article","og_title":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri","og_description":"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.","og_url":"https:\/\/jsm.co.id\/en\/2026\/07\/13\/mengapa-promosi-sepi-respons\/","og_site_name":"Business Process Outsourcing | Jaring Synergi Mandiri","article_publisher":"https:\/\/www.facebook.com\/jaringsynergi.mandiri","article_published_time":"2026-07-13T04:37:46+00:00","article_modified_time":"2026-07-13T04:37:50+00:00","og_image":[{"width":1080,"height":952,"url":"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg","type":"image\/jpeg"}],"author":"Bisnis","twitter_card":"summary_large_image","twitter_creator":"@jsm_service","twitter_site":"@jsm_service","twitter_misc":{"Written by":"Bisnis","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#article","isPartOf":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/"},"author":{"name":"Bisnis","@id":"https:\/\/jsm.co.id\/#\/schema\/person\/3f3cc4a9f09eb6cda07db1c6e775508d"},"headline":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran","datePublished":"2026-07-13T04:37:46+00:00","dateModified":"2026-07-13T04:37:50+00:00","mainEntityOfPage":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/"},"wordCount":681,"commentCount":0,"publisher":{"@id":"https:\/\/jsm.co.id\/#organization"},"image":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#primaryimage"},"thumbnailUrl":"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg","articleSection":["Artikel"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/","url":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/","name":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran - Business Process Outsourcing | Jaring Synergi Mandiri Mengapa Promosi Sepi Respons? | Jaring Synergi Mandiri","isPartOf":{"@id":"https:\/\/jsm.co.id\/#website"},"primaryImageOfPage":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#primaryimage"},"image":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#primaryimage"},"thumbnailUrl":"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg","datePublished":"2026-07-13T04:37:46+00:00","dateModified":"2026-07-13T04:37:50+00:00","description":"Location Based Advertising (LBA) membantu perusahaan menjangkau target audiens berdasarkan lokasi sehingga promosi menjadi lebih relevan, efektif, dan berpotensi meningkatkan konversi.","breadcrumb":{"@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#primaryimage","url":"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg","contentUrl":"https:\/\/jsm.co.id\/wp-content\/uploads\/2026\/07\/Copy-of-Feeds-2026-e1783914019328.jpg","width":1080,"height":952},{"@type":"BreadcrumbList","@id":"https:\/\/jsm.co.id\/2026\/07\/13\/mengapa-promosi-sepi-respons\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jsm.co.id\/"},{"@type":"ListItem","position":2,"name":"Location Based Advertising (LBA): Solusi Agar Promosi Lebih Tepat Sasaran"}]},{"@type":"WebSite","@id":"https:\/\/jsm.co.id\/#website","url":"https:\/\/jsm.co.id\/","name":"Business Process Outsourcing | Jaring Synergi Mandiri","description":"","publisher":{"@id":"https:\/\/jsm.co.id\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jsm.co.id\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/jsm.co.id\/#organization","name":"Business Process Outsourcing | Jaring Synergi Mandiri","url":"https:\/\/jsm.co.id\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jsm.co.id\/#\/schema\/logo\/image\/","url":"https:\/\/jsm.co.id\/wp-content\/uploads\/2025\/12\/jsm.webp","contentUrl":"https:\/\/jsm.co.id\/wp-content\/uploads\/2025\/12\/jsm.webp","width":1024,"height":112,"caption":"Business Process Outsourcing | Jaring Synergi Mandiri"},"image":{"@id":"https:\/\/jsm.co.id\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/jaringsynergi.mandiri","https:\/\/x.com\/jsm_service"]},{"@type":"Person","@id":"https:\/\/jsm.co.id\/#\/schema\/person\/3f3cc4a9f09eb6cda07db1c6e775508d","name":"Bisnis","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ae9dea40fde07a50e7966d6801f7045e8d993f3c5cfc6bac8f4b91f76836f103?s=96&d=mm&r=g","caption":"Bisnis"},"url":"https:\/\/jsm.co.id\/en\/author\/bpm\/"}]}},"_links":{"self":[{"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/posts\/1992","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/comments?post=1992"}],"version-history":[{"count":1,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/posts\/1992\/revisions"}],"predecessor-version":[{"id":1994,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/posts\/1992\/revisions\/1994"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/media\/1993"}],"wp:attachment":[{"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/media?parent=1992"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/categories?post=1992"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jsm.co.id\/en\/wp-json\/wp\/v2\/tags?post=1992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}